Alex Osterwalder the Business Model Alchemist

Business Model Generation

I have been a fan of Alex Osterwalder since reading his business model alchemist blog, having used the Business Model Canvas in several projects and most recently as a tool in Claimbase it has great merit. Its worth watching this video to get an understanding of Alex Osterwalder thinking and see if it fits with your current process and tool kit.

https://youtube.com/watch?v=jMxHApgcmoU%3Frel%3D0